Exhibition: Translations, Curated by Terminus Projects 2007

Location: Bondi Junction Westfield atrium, Bondi Junction, Tower 1

When: July 2007

Zina Kaye installed Hyperplex, an intervention within a sophisticated LED system that disrupted the media saturated environment of Westfield Bondi Junction shopping centre with a series of obscure, but subversive conversations. Shoppers and flanneurs were able to peek into the lives of several people who corresponded via the LCD system. Three pairs of characters: an eloquent couple who have moved from lovers to best friends; an eccentric brother and sister who correspond through coded exchange; and two teenagers tossed about by their desires, ’spoke’ to each other in a mix of colloquialisms, aphorisms, sayings and mixed metaphors.

The conversations dealt, in part with the proliferation of the language of fear. These tensions were subtley translated within Kaye’s script from different generational perspectives. Viewers eavesdropped on part of a conversation and could contemplate the familiar yet fragmented nature of interpersonal communication.

To view the work and artist interview:

Zina Kaye: Hyperplex interview and installation

Press:

Hyperplex – Ella Maudie. ANAT Filter 67.

Active Loitering – James Dodd. ANAT Filter 67.

Text Messages: Zina Kaye, Caia Hagel & Tim Georgeson – George Alexander. ArtAsiaPacific No. 56.

Hyperplexic, desalinated by not scary – Ann Finegan, Artlink Vol 28, No. 1

See also:

What’s in Store: Visual Merchandising News – Amanda Carr. WGSN.com, September 2007.

T100 October 2007 Visual Merchandising Report. T100.cn